24 July 2019: The campaign’s objective is to encourage Malaysians to make healthier food choices while taking advantage of the pros of Australian Avocados
National brand of Australian horticulture industry – Taste Australia, recently launched an avocado campaign entitled ‘Tasty and Nutritious’ at Jaya Grocer in Starling Mall.
While putting in effort to stimulate health-conscious locals’ decisions in choosing nutritious food, Taste Australia also brought in a certified nutritionist and health advocate to educate the public on the benefits of Avocados.
“Many know of the buttery and tasty appeal of the avocado but not everyone is aware of its powerful health benefits. The unique combination of vitamins and minerals found in avocados can help keep your immune system strong, boost your energy, enhance brain power, increase bone strength, aid gut health, support healthy skin and they can even put you in a better mood,” said Alexandra Prabaharan.
Prabaharan mentioned that avocados also boost the nutrition of other healthy ingredients – including the addition of avocados to salads which increases the ability to absorb nutrients.
Australian avocados were also said to be delivered in their best quality to Malaysia as the produce were air freighted at optimum maturity and sent within a 48 hour time period.
To learn more about the campaign by Taste Australia, patrons can head over to participating retailers that include Jaya Grocer, Village Grocer and AEON supermarkets.