Context Mobile Communication Sdn Bhd (CMCSB) introduced its Context Mobile Suite that will help leverage Malaysia’s capability to compete in the outsourcing “war” for mobile internet services.
With the current surge of internet connections provided by mobile operators, more and more users are able to access mobile internet services in a seamless fashion via 3G/4G coverage.
However, the difference lies in this, the Context Mobile Suite. It’s “three-in-one” approach to creative design/user experience, content management and reporting is revolutionary.
“This is the real thrust for spearheading a business edge and enhancing brand engagement, especially in businesses and in most industry sectors where information and interaction have to be delivered irrespective of the users’ location, time and device,” said Simon Clutterbuck, Technical Director of CMCSB.
“We have spent lengthy periods in customer research and ‘prototype’ designing, resulting in this mobile suite that is aimed to benefit the user in business and industry in a holistic and seamless manner. What it does is to provide users the ability to create compelling and interactive mobile Internet services to boost their up sell opportunities.”
“Much travelling to Malaysia from London was done. I am more comfortable with London design, which is state-of-the-art and difficult to beat. It has the wow factor and the X in user experience. I also find Malaysian technical capabilities extremely sound and trainable. It is daunting to say, but I picture myself as the bridge.”
“The Context Mobile Suite also offers significant brand engagement and reinforces customer loyalty from the get go; it’s meant to take mobile internet services to a higher realm for the user,” explains Clutterbuck.
“It will help brands to reach their target customers more rapidly through creative up sell opportunities, which will in turn impact sales and revenue in unprecedented ways”, said Clutterbuck.
This suite is among the first to emerge from the mobile arena here and aims to place Malaysia in the forefront for outsourcing such services. Not only does Clutterbuck have 15 years of experience within internet, digital television and mobile services in London, but has come back to Malaysia where his mother was born. During his MBA (London) degree, he learnt about the Cyberjaya and MSC project. Now the talent comes home to teach, recruit and add value.
By 2015, it is envisioned that more users will be accessing the Internet via mobile devices rather than standard PC based browsers. “Malaysia stands a sound chance to outsource this software and give established outsourcing providers like India, Vietnam and Eastern Europe a good run for the investor and consumer dollar.”
Industries that are well placed to benefit from this suite include service-based industries, high-end brands including fashion labels, publication-based industries, lifestyle brands, tourism-based products, innovation-based industries, such as bio products and the manufacturing-based industries such as pewter products.
Set up in 2012, Context Mobile Communications Sdn Bhd is an integrated communications and advertising company specializing within the mobile arena. Its key product is the Context Mobile Suite, which is a platform capable of building cross-device-compatible mobile sites. It targets effective brand engagement by creating a well-designed, easy to use content management system for all mobile devices, combined with innovative interface design and user experience capabilities (including social media integration).
In its effort to serve as an international hub for the mobile advertising and communications industry, Context Mobile provides companies which innovate, manufacture, distribute and retail; and service companies comprehensive assistance to brand engage and thus penetrate and serve a world market.
For more information, please contact Hamidah Karim at 012 2672397 or email@example.com; Simon Clutterbuck at 012 266 3630 or firstname.lastname@example.org; May Lin de Chezelles at 012 209 5328 or email@example.com. Website: http://www.contextmobile.mobi