11 October 2017:
Ultimate Music Journey to the USA and VVIP Party Like a Star Packages up for grabs
Heineken Live Your Music is returning to Malaysia this year to reward its consumers with exciting music promotions and experiences.
Heineken will travel across Malaysia this November and December with a series of curated music events like the upcoming Live Your Music regional tour featuring an all-star cast of Heineken music insiders including Goldfish & Blink, Bate, Jhin, HypeEmBeats and Hulkas.
“This year, Heineken Live Your Music continues to push boundaries with over 100 music experiences accessible to our consumers. With an exciting line up of many activities that are unique to Heineken, we will continue to deliver world class experiences and inspire our consumers to create and share those music moments with their friends,” said Loh Ee Lin, Marketing Manager of Heineken Malaysia.
The lucky Grand Prize winner will receive the unique international music experience – the Heineken Live Your Music Ultimate Music Journey to the USA. This is an exclusive Heineken curated trip to one of the club capitals of the world where the winner will receive superstar treatment with red carpet entry to some of Heineken’s top clubs and their VIP rooms.
Two runners up will receive the VVIP Heineken hospitality treatment with the “Party like a Star” Package to experience Live Your Music presents Tiësto happening at KL Live on December 8. The package includes flights and transfers, accommodation, private Cabana seating at the event for the winners’ 15 friends and some ice cold Heineken beer.
Five further runners up will receive flights/transfers, accommodation and a pair of tickets to Sensation The Ocean of White in Jakarta in February 2018. Amongst the rest of the Heineken Live Your Music prize line up are VIP passes to Live Your Music presents Tiësto, exclusive Heineken curated DJ classes at Goldsounds, the DJ production and training academy run by DJ Goldfish, portable wireless speakers that enable you to live your music wherever you are and six packs of Heineken beer.
How to unlock over 100 music experiences
You will earn a point whenever you purchase a bottle or glass of Heineken at participating outlets throughout November. The points are the key to unlocking the 100 music experiences as the higher the number of points collected, the bigger the experiences.
While collecting points, you can check your ranking in real time at www.heineken.com/my/LiveYourMusic. The Heineken Live Your Music Leaderboard will list the top 200 Heineken Live Your Music superfans.
For every Heineken beer that you buy, you will receive a scratch card with a unique code. Send an SMS with your personal details and your points will be updated on the Leaderboard.
For information on Heineken® Live Your Music, log on to www.facebook.com/Heineken and www.heineken.com/my/LiveYourMusic.

