New From Bell & Ross: The BR03-94 AeroGT Orange

Whether you’re in a formal suit or a racing one, this stunning watch will match your style!  Despite its relatively young heritage, French luxury watchmaker Bell & Ross has a history of creating spectacularly designed and immaculately crafted timepieces, earning its reputation as a desirable name to flaunt on your wrist.

Among the company’s recent creations is the BR03-94 AeroGT, a watch whose name sheds light on its source of inspiration – the sleek Aero GT concept car. The four-wheeled marvel is the result of Bell & Ross’ foray into automotive design, and is half GT racecar and half aeroplane according to its designer, Bruno Belamich.

“Every year, in order to create new models, I need new sources of inspiration, reveals Belamich, who is creative director at Bell & Ross. “Following the success of our B-Rocket motorbike in 2014, I wanted to go even further and design the Bell & Ross car. The AeroGT concept car was the starting point for the creation of a new pair of watches inspired by the automotive world – the BR 03 AeroGT models.”

The visually arresting AeroGT in orange, which gave life to the equally striking BR03-94 AeroGT Orange (above)


Hot new number
Now adding to this range is the recently launched BR 03-94 AeroGT Orange, a limited edition of 500 pieces that pays homage to the 2016 orange version of the AeroGT. The exclusivity is emphasised by its eye-catching design and colour scheme, with orange highlights that seem to resemble racing stripes!

Beneath the anti-reflective sapphire crystal is a skeleton dial sporting metal applique Superluminova®-filled indices and hands, as well as an anodised orange movement bridge.  

Chronograph functions include a 12-hour timer at 6 o’clock, a 30-min timer at 9 o’clock and central chronograph seconds, while a tachymeter scale can be found on the flange. A calibre BR-CAL.319. automatic mechanical movement serves as the heart of the machine.

The satin-polished steel case is 42mm in diameter, linked to perforated black calfskin with orange piping  and ultra-resilient black synthetic fabric straps, secured by a pin buckle. All in all, the watch strikes a balance of form and function that is sure to please!

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