MRCA Council Members welcoming in the Fire Rooster
The Malaysian Retail Chain Association (MRCA) recently held its annual Chinese New Year banquet which saw over 850 members and guests throng the Sunway Resort Hotel & Spa for the lively celebration.
The event, which was graced by Minister of Finance II, Datuk Seri Johari Abdul Ghani, included an exciting programme with fund raising singing performances and an auction for the MRCA Branding Education Charity Foundation. The total amount raised from these initiatives came to RM269,488.
Funds raised on the evening go to the MRCA Branding Education Charity Foundation which assists in medical, educational and other chariatable causes
MRCA Organising Chairman and Council Member Brian Tham likened the banquet to the traditional open house hosted by Malaysians, uniting and strengthening bonds of friendship among people from all walks of life.
“This event gives the retail chain industry members and guests a golden opportunity to take a break from their busy work schedules and foster closer relationship with one another. It is a medium through which the people unite for the continuity of the country’s harmony and progress,” said Tham.
Recognised by many as one of the most active retail associations in Malaysia, the MRCA plays an important part in promoting Malaysian franchise brand names abroad, while actively supporting the government’s policies in positioning the country as one of the top shopping destinations in the world.
A traditional yee sang with the MRCA Council Members
Today, the MRCA has successfully garnered over 350 members who have expanded locally and internationally and are competing with top international brands. Some of the major activities the association is involved in include charity fundraisers, business trips for overseas collaborations, marketing and promotional initiatives via the media as well as quarterly news magazines and more.
Not only does it act as an excellent avenue for retail businesses to network, exchange ideas and share resources, it also a highly supportive of environment to help build businesses and pool ideas to continuously expand beyond the shores of Malaysia.